Crafted user experiences for the people that matter most.
Juicebox partnered with Macmahon to deliver a reinvigorated digital presence that would increase awareness around MacMahon’s capabilities and expansive reach, as well as attracting more skilled talent in a competitive market. Through UX strategy, we structured clear user journeys and an intuitive experience for the key audiences across investors, potential employees and ideal clients.
Investor centric
The reimagined Investor Hub is now the industry-leading go-to for any key shareholder information, with ASX announcements, info about key reporting dates and a clear snapshot of financial performance.
Attacting talent
We helped plan and curate content to communicate their culture of teamwork, company values and career progression opportunities. Staff stories and testimonials offered viewers a glimpse of a day in the life at Macmahon.
Expansive reach
An interactive map served as a website showpiece and demonstrated Macmahon’s expansive reach and gave visitors a glimpse into Macmahon’s mining capabilities and current project scope.